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Using YouTube to Grow a Business

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Using YouTube to Grow a Business

There are two key reasons businesses should us mobile number database consider marketing on YouTube. The first is the SEO benefits. While YouTube itself can help reach your target audience, combining it with the power of its parent company Google can give you an us mobile number database SEO boost. Let’s say you have a YouTube video that’s performing well and uses well-researched keywords. If you embed it in a blog post with similar keywords, it can drive up the potential for both pieces of content to reach us mobile number database their objectives.

Embedding a YouTube video into us mobile number database a blog post can also boost time on site, which is an important signal to Google that it’s a quality piece of content. If people start spending more time than average on an article with an embedded video, that’s going to help both the article and the video. us mobile number database If you create content in both the written word and video, the combination can be very powerful. It doesn’t matter whether you create the video or the blog post first—everybody’s brain us mobile number database works differently so choose the approach that works for you. It’s an easy way to create two forms of content that are both going to help you.


The other key benefit to YouTube is the us mobile number database longevity of the content. For most of social media, your content’s shelf life is brief, but on YouTube, your content can be consumed for years to come. You can publish a video today that doesn’t perform well, but in a year or two, it may take off. Someone us mobile number database today could be watching one Cpa Email list of your videos from 2 years ago and be turned onto you as a brand. Jessica did a video about iMovie 3 years ago that’s still in her top 10 today. Older videos like that are continuing to help her grow her list and get in front of people she wouldn’tus mobile number database  have been able to reach otherwise.

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