The referencing of videos on YouTube is more relevant than ever, because with the advent of mobile, videos are the content most appreciated by Internet users. But it is impossible to be able to take full advantage of it without mastering certain tricks. I give you 7 of them in this post. Why optimize the referencing of its videos on YouTube? You have a great interest in working on the referencing of your videos on YouTube , because: according to Alexa, YouTube occupies the 3rd place in the ranking of the most visited sites in the world after Google and Facebook; it is the second most used search engine after Google. Its traffic is much higher than that of Yahoo.
Why optimize the referencing of its videos on YouTube?
Bing and Qwant combined. YouTube registers more than 4 billion searches every day; according to comScore, each user watches an average of 96 videos per month; having a good ranking of your videos on YouTube could improve your ranking on Google, because the platform is the first provider of content for Google Video. It should also be remembered that YouTube was bought by Google in 2006. The criteria for being well referenced are therefore Switzerland Phone Number List similar on both platforms. In addition, YouTube is a good platform to increase your financial income by boosting your sales or optimizing your channel. It’s also a great way to humanize your brand image and build a community around your business. How to have a good YouTube SEO? The answer in 7 tips. 1st tip for better SEO on YouTube: find and use the right keywords.
YouTube: find and use the right keywords
A good referencing of its videos on YouTube begins with the choice of keywords. Indeed, you must look for the queries that are actually typed by Internet users. For this, you have several tools at your disposal: suggestions from the YouTube search bar: this is a fast, simple and effective way to find requests idea of CPA Email List the number of monthly searches for the keywords that interest you. So you can choose those with high traffic; Ranxplorer , Ubersuggest, etc. : these are tools that give you advanced information such as search volume, relevance, competitive positioning, etc. Some tools are free , but others are paid. Once you have found the right keywords, you now need to use them in your videos script , title, description and tags. Also be sure to use secondary keywords that don’t carry as much traffic as your main keyword. They are equally important.