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The National Marketing Awards will give special recognition to SMEs

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The National Marketing Awards will give special recognition to SMEs

which is convened annually by the Spanish Marketing Association, has met today to choose this year’s winners. The meeting took place, behind closed doors, at the Pons Foundation and, after an intense morning of deliberations, the members of the jury have chosen the list of winners for the National Marketing Awards. The identity of the winners will be made public at the Physical Therapist Email List gala that will take place on September 16. Enrique Arribas, president of the Spanish Marketing Association, has revealed the special recognition that will be made to one of the sectors most affected by the pandemic, that of SMEs.

A distinction, which will also be presented at the gala, and which wants to recognize the Small and Medium-sized Enterprise industry for its capacity for adaptation and resilience in turbulent times through the implementation, on a day-to-day basis, of a system electronic sales ( e-commerce) that has allowed them to open a new revenue-generating channel that, until now, they did not have and that, without a doubt, has allowed them to keep their businesses open and improve their situation for the future. For being an example of adaptation, in crisis conditions, to an unfavorable situation and improving its situation for the future, having incorporated the digitization process into the world of SMEs.

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Enrique Arribas: “Rarely has a group had to transmit, in such a certain way, values ​​such as safety, tranquility, hygiene, struggle, effort and quality.” “Because we have all been able to see how these companies have known how to adapt, among other things, to delivery as an option that, for the most part, had never worked, taking striking security measures that managed to cpa email list attract the media and act as a speaker for their business, eye-catching posters in their windows, more or less extravagant security measures in order to attract attention and communicate safety, hygiene, and tranquilit These have been the ten most successful FMCG innovations of 2020

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