Natural vs paid SEO : what are the differences between these two SEO strategies? What are their complementarities? What is the best option? If you have a website and are looking to position yourself in the best search results, you have surely aske yourself these questions at least once. Here’s […]
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In 2018, 32% of sites were create with the WordPress CMS and among them behemoths such as the BBC site, Walt Disney, or the New York Times. Of course, they didn’t settle for just a free theme and basic functionality. For you, we will see today how to optimize the […]
To carry out keyword research in SEO, you are often advised to use the same tools. That is to say the keyword generator of Google Adwords and Ubersuggest . It is a choice that I also advise you, do not hesitate to use these tools, they are very good . […]
The use of the strong tag in SEO in the content of your pages is essential for it to be well understood by Google robots. It is essential for your pages to rank well in search results base on the keywords you would like to rank for. But what are […]
Welcome everyone, we meet again today for a very important question which is the editorial calendar. If you are here it means that you are interested in web marketing and that you images or photos; the orientation you need: horizontal or vertical; of the category; size ; colors of your […]
Did you know that there are many free image banks to illustrate your blog posts? Indeed, a beautiful presentation image will arouse interest and encourage Internet users to read your article and discover its content. And you don’t have to be a good creative or a good photographer to get […]
The referencing of videos on YouTube is more relevant than ever, because with the advent of mobile, videos are the content most appreciated by Internet users. But it is impossible to be able to take full advantage of it without mastering certain tricks. I give you 7 of them in […]
So the solution is simple: you have to target both and it will depend on your activity. Well, nothing new so far. Why should you target both? In fact there will be two SEO strategies. One that will target the most competitive keywords, and the other that will target what […]
Really the question is: why use paid traffic rather than organic traffic? And for me there are two reasons for that. To validate an idea or a market Organic traffic Because to validate an idea or a market, you can have what is calle for example a minimum viable product […]
Have you ever heard of Google’s zero position ? Indeed, it is the new Holy Grail of SEO specialists. Everyone is looking to achieve this position because it guarantees high traffic and a high conversion rate. But what is it concretely? What are the benefits associated with it? What are […]
Do you have to use the semantic cocoon principle to get more traffic on your website? Definition of the semantic cocoon So the semantic cocoon, if you don’t know yet, is a principle, a concept in natural referencing that comes to use a particular structure, an ideal structure for arranging […]
Patience and constancy . These are just two small words and yet they can be very powerful. This is what will allow you to succee , whether on the Internet , or in your entrepreneurial life , or in your life at all . You never have anything right away, […]
Today, there are many alternative search engines to Google. Even if the American giant of Mountain View remains the undisputed leader with more than 90% market share in France (this is even more accentuated on mobile (source StatCounter)), they also offer excellent functionalities. Also remember that the 2 main engines […]
You want to live from your blog , become a professional blogger or why not infopreneur ? I will give you the different steps to get there. So it’s going to be concise and it’s done on purpose because there are a lot of steps, so the goal is not […]
What is a good bounce rate for a blog? This is a question that comes up quite often because the bounce rate is quite scary in the indicators when we go to Google Analytics. We will often see a bounce rate of 70% to 80% even more times. So we […]
Have you come across Olivier Roland’s Pro Blogger training, and are you wondering? I was in the same situation as you, I share my experience with you, and I even have a gift for you further down in the article. What is Blogger Pro? Let’s start at the beginning, Blogueur […]
The first thing to be aware of is that (barring exceptions) your first video is probably going to be lousy . Bad framing, rotten sound, insufficient light, hesitant diction, amateur editing, … There are possibilities of messing up your video. In fact, it doesn’t matter. To illustrate this, what better […]
Achieving the 1st position of Google results with a successful blog may still seem like a distant dream. First of all, how to make your blog known? Whether for personal, professional or financial purposes, the objective is to boost its visibility and create pages accessible to as many people as […]
Create a blog : whether it’s to talk about your passion for animals, to share your best travel destinations or even consider a professional blog , many of us have started. At the beginning, you had 10,000 billion ideas for articles : I doubt that you wrote as many (otherwise […]
If you plan to become a blogger and you want to know what a blog is for, then welcome to ReferenSEO. Why create a blog ? What could be more interesting than listening to the words of the bloggers themselves! If you already have a blog and you wonder why […]
The purpose of this article is to know the 9 stages of the perfect customer journey in order to know where you are at in your online marketing. I show you where to press to get more results in your business. Always keep in mind these connected blocks that form […]
If you want to define a content strategy for your blog, that is to say put in place actions to attract future customers, then it would be useful to think about your editorial line : it corresponds to your guideline and allows you to remain consistent with your values and […]
You have created a nice blog, all beautiful brand new? Perfect ! I imagine that, like many bloggers, you write regularly. One article per week, two, three? Excellent ! Now, writing for the web is one thing. But how many readers are there? Do you know the number of visitors […]
If you are passionate about blogging and you have many readers and a whole lot of comments, do you know that it is possible to earn money from your blog ? Unless it is for pure pleasure, exchanging time for money is allowed! It’s monetization. How to monetize your blog […]
You are surely already aware of it , but to succeed in your business , you need motivation , patience and consistency and therefore energy! But how can you manage to develop your business when the results are not up to what you expected? Should you lower your goals? Resign […]
A little webmarketing today? Are you a blogger who checks your PayPal balance while sipping a caipirinha by the water? Are you enjoying life through your blog , from home? Have you ever consulted Olivier Roland ‘s “Pro Blogger ” page , Wonderwildqueen’s “ Les Kings du Blogging” or The […]
The purpose of this article is to show you the advantages and disadvantages of an evergreen offer . It allows you to sell your products at any time in a systematic and automated way thanks to an evergreen sales funnel . It differs from the orchestrated launch which only takes […]
