The hosting that we use in our blog to connect your unique server to those that are closest to your users. In addition to avoiding high additional costs, a CDN reduces the loading time of your web page and, therefore, improves your chances of organic positioning in Google . Professionals […]
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Since its release, facebook live has been reaching more people than just video content. There are many advantages to live, such as a more lively feel and the ability to receive information from a hot spot. We can also convert one-time live into a lot of content. It will be […]
Social marketers often face problems such as facebook ads not being approved. Not being accessed, and even closing their advertising accounts. In this case, you need to contact the customer. The service section of facebook to solve the problem, and I will share my experience with you in which cases. […]
Which posts a user sees and does not see in the news feed is controlled by the facebook news feed algorithm. In a january 2018 statement from facebook news feed director adam mosseri. Facebook news feed changes to focus more on interpersonal relationships. Facebook said that facebook is more about […]
How to write a social media post comment text? Sounds like the easiest question on the one hand, and the problem we face every day on the other? Even in traditional marketing, advertising was the main means of communication with consumers and customers. Only through advertising could we increase our […]
I read this “customer person: how to use it effectively in marketing?” а also for you. А also for you. The ladies and gentlemen mentioned above are all valued customers of our organization. They work in different fields. But they are similar in terms of age, education, the purpose for […]
There are probably many factors that increase podcast usage, such as smartphones, app usage, busy lives, traffic jams, and fitness. I like to listen to what I need to wear with headphones while driving or walking. Here are some of the podcasts I listen to, especially for social media marketers. […]
While social marketers seem to be doing well, there are times. When the impact on sales is diminished and the results are not as good as they used to be. There are times when the effectiveness of our facebook page. Decreases due to changes that are not directly related to […]
Do you need to keep a FACEBOOK PAGE for business purposes? Is Facebook one of the marketing channels for marketing your products and services? No doubt you also had the following questions while running the FACEBOOK PAGE. Also, be sure to read our Facebook Marketing Guide. Is it possible to […]
Have you ever noticed that Facebook doesn’t reach everyone you choose when it comes to paid advertising? How does Facebook decide who to deliver your ad to and who not? In fact, the target segment you choose is the first step. Facebook ‘s Optimization for Ad Delivery algorithm makes the […]
Facebook Marketing Plan – A good plan is 50 percent performance. Then the new year is coming soon. In line with this, we are redesigning our social media marketing plan for 2022 and delivering it to our marketers. Facebook’s marketing plan template file has been updated for download, and the […]
preparing Facebook and Instagram posts part of your daily routine? Are your organization’s Facebook and Instagram posts too boring, or can’t find their own look and style? Posters don’t have a logo, and the text size, layout, and color scheme are like too many different collections? In addition, if you […]
Mongolia’s population has grown by 9% over the past five years, while the number of Internet users has increased by 70%. In other words, the number of Internet users is seven times higher than the population growth. In terms of social media usage, Facebook has remained the most used social […]
The algorithm that manages the Instagram feed section takes into account the six main factors, while the Stories-Story, Explore Page-Search section, IGTV, and Reels sections are similar to the basic algorithm, but different algorithms take into account the highlights and regulate who and what content is viewed. In this article, […]
Some errors are very difficult to correct. What if a publishing house printed a fake book thousands of times, a truck driver drove a huge load to the wrong place, and a catering chef added salt to hundreds of desserts instead of sugar? Anyone can imagine the time and effort […]
The WordPress plugin for page optimization; MOZ Bar, a Chrome extension to analyze the domain authority of your competitors and potential allies; Check My Links, another Google Chrome add-on that allows you to identify broken links on different websites, which is a great Link Building strategy; Answer the Public, which […]
That is an interesting question, because determining the necessary investments at each point of the plan is a key stage for success (or failure). Investment in SEO is not yet a reality for many companies in Latin America, with 21% saying they do not have the necessary budget for it, […]
Difficulties in understanding the message; that the Google algorithm values the content as the best for the user who speaks that language; and other problems. Due to these and other factors, it is important to localize the content, which consists of understanding what information it provides and creating a new […]
The scenario of electronic commerce in Mexico ; Digital Marketing Companies in Colombia ; 8 successful cases of internationalization of Hispanic companies ; and several others. Due to having a good volume of searches in our countries with the highest audience, the 4 contents that I mentioned have already brought […]
To do this, you can use Google’s advanced settings and select the language of the content you are going to produce, as well as the target country. This way you will put yourself in the shoes of the user you are looking to capture on your website. If you use […]
In addition, the use of relevant terms in a country is a factor that Google’s algorithm interprets to understand that the intention of your brand is to communicate with users from that country, and thus they tend to value your content more when classifying users. results for that group of […]
Precisely because my colleague Valentina Giraldo wrote a very comprehensive post on the subject . 3. Production of original content in multiple languages SEO is a very wide universe full of possibilities, in which brands can optimize their product pages, institutional pages, offers and content for different languages. Since at […]
Who speak the same language to get to know you through search engines, then it will be more convenient for you to use subdomains or subdirectories. As I said a while ago, at Rock Content all the Spanish-speaking markets have our attention, that’s why we didn’t choose the ccTLDs, since […]
As in the other structure models, there are not so positive points in the subdirectory model, such as: the same possible user confusion between language and country, which I mentioned in the subdomains section; the separation of the pages in the database is more difficult, since they are all concentrated […]
This means that if at any time we decide to produce content in French, we will be able to position our page more quickly in search results in that language. It’s not that it would work 100% well for us because everything would depend on the quality of our strategy […]
The correlations between the pages of a domain and what content they have. In trying to build a digital fortress in many languages, there are 3 main possibilities: Subdomains : es.mipaginaweb.com or pt.mipaginaweb.com, for example. Subdirectories : my web page for example; ccTLD (Country Code Top Level Domain): mipaginaweb.com.es or […]
Later in this article I’m going to show you how we do the keyword research process for different groups of Spanish-speaking users, so keep reading so you don’t miss out! But the possibilities don’t stop there! There is another alternative, which consists of a mix between the previous two. The […]
