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More Insight Into the Assessment Process

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More Insight Into the Assessment Process

Determine which keywords should trigger a nationwide campaign. And which send the visitor to the national website. Also think of strong ads and extensions that enhance the local aspect. And think about how you make a budget available for the campaigns. Are you dealing with Google Ads campaigns with many locations? I’m curious how you do this, let us know in the comments!Now is the time to start advertising TikTok as a brand. Yes, even if your target group is older than eighteen. The main target group on this social media channel is in the age category 18 to 35 years. But how do you actually advertise on TikTok? To paint a good picture: at the moment we see five million active users in the Netherlands in our data. Of these, no less than 70 percent are between the ages of 18 and 35.

Insight Into the Assessment Process

Twenty percent are 35+ and – you don’t expect it – the smallest target audience on TikTok (10 percent) is under 18 years old. The platform is therefore also interesting for companies that focus on an older target group. There is even a whole trend around families using TikTokken. But there are many more reasons why you want to use it as a Guatemala Phone Number marketing channel. Are you reading and TikToken? With 4 million views, more than 12,000 clicks to the website and hundreds of responses within two weeks, our TikTok campaign generated a lot of interaction and a large reach. TikTok Advertising Options You may now be thinking: ‘Sounds nice, but what is possible on this platform? What kind of results can you expect? Can you use existing creatives on TikTok?


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And isn’t it very difficult to access the business account?’ Logical. Let’s dive in, then! TikTok-advertising-crowdmedia Types of TikTok Ads You probably know the popular TikTok challenges and dances, but there are more and more different forms of content that are trending. These trends are perfect for a company to respond to. Brands such as Pathé , the Red Cross , the Ministry of Health and bol.com already know how to respond well to the experience of their target group with funny content. Dancing, sharing tips and comedy sketches are themes that score well. How come these creators or companies are doing well? What makes their videos so popular? The answer is not very complicated: participate in trends at the right time, place a lot of content (create volume) and tailor it to your target group. Top! You have created a TikTok, but how do you then use it as an advertisement?

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