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LinkedIn Company Page Strategy: Leveraging Employees

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LinkedIn Company Page Strategy: Leveraging Employees

While LinkedIn company pages are great for showcasing uae mobile number format products and services and providing insight into the company itself, many page admins struggle to get engagement on the content they post. If your employees use LinkedIn, encouraging them to uae mobile number format engage with your company page and its content can yield significant results.

According to LinkedIn, on average, uae mobile number format employees have 10 times more 1st-degree connections on LinkedIn than a company page has followers. Additionally, internal LinkedIn research shows that employees are 60% more likely to engage with posts from coworkers vs. non-coworkers. Here are uae mobile number format some tips to help you engage your employees with your LinkedIn company page strategy. Leverage Employee Personal Profiles to Increase Company Page Visibility Employees uae mobile number format can add your company page to their LinkedIn personal profile in three key places: the Experience section, introduction card, and Contact Info.


Note: you can’t add an employee to the uae mobile number format company page. Only a LinkedIn member can add the company to their personal profile in the Experience section. To encourage employees to add your company page in these places, add these steps as part of your new employee onboarding process. Provide a Branded Cover Photo for Employees’ Cpa Email list Personal Profile Introduction uae mobile number format Cards Create a branded cover image to share with employees for use as the background on their LinkedIn personal profile. Make sure the image looks good on both desktop and mobile. uae mobile number format Also, avoid placing text or your brand name in the lower-left corner where the personal profile photo appears.


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