The foundation for this 3D world was actually laid in the 90s. Author Neal Stephenson already described a version of the metaverse in his book Snow Crash. Recently (October 2021) CEO Mark Zuckerberg announced that Facebook is getting a new name: Meta. It’s not just the title that changes, as the company is undergoing a complete rebrand. Obviously because Zuckerberg bets high on the metaverse. Partly because of this, the attention for the metaverse increased exponentially, as a result of which the crypto world also scored highly. Thanks to my work, I have the luxury of combining my favorite activity (writing!) with researching things like blockchain, crypto and the metaverse. And as you can see in the Google Trends chart below: I’m not the only one who finds this interesting.
Knock Down the Objections
Google Trends Source: Google Trends Visual Search Metaverse SEO not yet, because this 3D world is still developing. But we can already predict a number of developments and speculate about which way it will go. Because the fact is, we cannot do without the search engines. We use Google or Bing a dozen times a day to see what time the store closes, when our train leaves and what the latest bargains are. There has already been a shift from written Kuwait Phone Number text to voice search. Hey Google! Hey Alexa! And now it’s time to take the step to visual search. The basis already exists of course, think of Image SEO, Video SEO and Pinterest for example. It’s not for nothing that visual aspects go so well in the online world, because our brain probably processes images 60,000 times faster than text! Visual search in a nutshell Visual search is nothing more than image and video search.
Down the Objections
By prioritizing the visual part of your marketing plan, you automatically end up on social media. Instagram and Pinterest are likely to lay the foundation for the future metaverse or even Wilder Worlds (5D). On Instagram and Facebook you have virtual shops and TikTok immerses itself in augmented reality. And Forbes now writes weekly about the metaverse, there I read the following: Customers could visit a virtual storefront on Instagram, see an influencer use AR to promote the store offerings, and the instantly buy and convert. When you consider going from texts, audio information and manual search to visual search, we’re just beginning to scratch the surface of future AR capabilities. Web3.0 stands for interaction Our activities on the internet are now being stimulated and managed by large central parties.