The hashtag #DespacitoRemix and the Bieber trend stood out on social networks such as Twitter after the version of Despacito, played by Justin Bieber, Luis Fonsi and Daddy Yankee, became known . In the United States, #DespacitoRemix was placed as one of the main trends with South Africa Mobile Number List more than 25.3 thousand tweets, while the Bieber trend was placed as one of the main in Mexico, with more than 253 thousand tweets. The singer surprised his fans by singing in fairly fluent Spanish. The musician announced the new version on his Twitter account, making social networks replicate the information in a massive way in minutes.
With this, the singer’s personal brand generates greater engagement with his Spanish-speaking audience , especially if one considers that only in the United States, a world power, Experian reported that 37.2 percent of Hispanics interviewed in the United States, asserted that when they listened to a The company advertising in Spanish made them feel that their Brother Cell Phone List cultural heritage was being respected, while 32 percent said that this marketing strategy allowed them to remember or pay more attention to products advertised in Spanish. The same ex-girlfriend of the musician, Selena Gomez, caused a furor when she made a commercial for Pantene, in which she spoke Spanish. It is worth mentioning that on Twitter alone, the pop singer has 93.1 million followers. On Facebook, Bieber has more than 78 million likes.