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Facebook Retargeting Campaigns: Improving Your Sales

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Facebook Retargeting Campaigns: Improving Your Sales

Want to increase conversions with your Facebook ads? uae telephone directory Wondering how to get better results from your Facebook ad retargeting? In this article, you’ll learn how to sell more with Facebook retargeting campaigns. Facebook Retargeting uae telephone directory Campaigns: Improving Your Sales by Emily Hirsh on Social Media Examiner. To learn how to retarget people on Facebook at every level of the customer journey, read the article below for an easy-to-follow walkthrough uae telephone directory or watch this video:

Decide How Much to Budget for uae telephone directory Facebook Retargeting Ads The foundation of Facebook retargeting ads is to retarget any lead or potential buyer with your offer. Typically, you want to spend 5%-10% of your uae telephone directory Facebook ad budget for retargeting ads. While it’s not a lot of your budget, it often results in 80% of the sales and results. Identify Where You Want People to Take Action in Your Customer Journey uae telephone directory You can level up your retargeting by pairing a specific ad at every point in your customer journey where you want people to take action.


Start by outlining your customer journey and then uae telephone directory looking at every point where you want the lead to do something. Let’s use a webinar funnel as an example. That customer journey might start with a video or piece of content you want people to consume. After that, the Cpa Email list next step you want them uae telephone directory to take is to register for your webinar so you’d run registration ads. Once a lead signs up for your webinar, you want them to actually watch it. So you can retarget everybody who signed up for your uae telephone directory webinar but hasn’t watched it yet.

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