He argues that the key Ukraine Phone Number question is always: what does it add to link certain data (in this case: purchasing behavior and background or even skin color)? And concludes that even if a choice is based on clear data and facts, that does not mean that that choice does not contain (or: can contain) judgment. Moreover, data Ukraine Phone Number gives us a false sense of security. Profiles Albert Heijn The profiles of Albert Heijn (image via AD nl) The problem is: that data and segmentation are not neutral. Without losing Ukraine Phone Number ourselves in a philosophical discussion, we mean to say that data is always based on certain choices.
In this way Decision Makers Ukraine Phone Number
So-called neutral data Ukraine Phone Number reproduces a certain form of reality. Moreover, this becomes a self-reinforcing effect as we quantify that form of reality. In other words, make it measurable. The friction of data It goes without saying that data has a lot to offer us. Not only do data provide a factual picture of reality, we Ukraine Phone Number can also discover patterns and unexpected connections in it. This reinforces the sense of authenticity and objectivity that data gives us , argues philosopher and essayist Miriam Ukraine Phone Number Rasch. And that in turn means that we are increasingly focusing on translating the world.
Into data Decision Makers Ukraine Phone Number
Based on the belief ‘that every Ukraine Phone Number phenomenon. You can imagine can be translated into digital data’, says Rasch. With that data we can predict, initiate or even accelerate changes. That’s where the danger lies. Because if Ukraine Phone Number we want to see where we can intervene. Make progress, make a profit or realize improvements. We have to quantify every phenomenon – not only tangible things but also feelings Ukraine Phone Number, traits or preferences. And the extent to which a property occurs quickly becomes more important than the property itself, Rasch shows.