Blogs: the most human communication of the company

recent years has led to the validity of the true – the blog – as a channel of interaction between companies and target audiences is right now questioned. Given the urgent need of any company to rationalize resources, it could be possible to doubt the convenience or not of continuing to maintain a corporate blog when the great mass of users spend more and more time on social networks.

Nothing, however, could be further from the truth and a multitude of reasons support their full validity as a complementary channel in the business 2.0 Egypt Email List strategy, along with the traditional corporate website and social profiles. As long as you continue to pay for the domain and hosting, nothing and no one can stop you from attracting traffic, incorporating comments and generating leads.

There are no more changes to the blog’s use policy than the ones you want to impose and it is up to you to control the comments through stricter or more permissive  can include your brand wherever and as big as you want. You decide the colors, where the photos, illustrations and videos appear, the design style, text fonts, etc. to adapt to the corporate image of your company and the profile of your users. CPA Email List  which does not limit in any way that you can

There are excellent royalty-free or very inexpensive illustrations that you can use. On the other hand, if you prefer photographs, my recommendation is to avoid archival images and opt for authentic photos of your facilities, staff, products, etc. This increases the feeling of authenticity, closeness and credibility that a blog should instill.