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7 Expectations vs. Reality of Starting and Growing a Small Business

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7 Expectations vs. Reality of Starting and Growing a Small Business

Owning a small business is exciting and rewarding. But it’s challenging. You must consider specifics such as a business plan, finances, legal matters, marketing, branding, etc., to help your small business thrive. These things take time. Many people start a business expecting that it will make them rich fast. But in reality, you must work hard, respect your limitations, learn new skills, take risks, and overcome many challenges before you can build a successful and sustainable business. Many aspiring small business owners and entrepreneurs have shared expectations of what it takes to succeed with a new business. Unfortunately, many of those expectations are wrong. Here are seven common mistaken assumptions most small business owners have when starting their businesses.

Getting rich quickly vs. becoming profitable

Getting rich quickly vs. becoming profitable Many people who start their businesses assume that they can get rich quickly. In reality, your startup will likely take at least three years to become profitable. This is true even for the most successful companies. For example, the famous electric sports car brand Tesla took a decade to see actual profits. Companies making new products take more time to become profitable than home-based online businesses. That’s because it costs more to manufacture, transport, and sell products. On the other hand, you can start an online business with little to no money. If you’re looking for online business ideas, we’ve previously shared examples of low-cost business ideas and 6 businesses you can start for less than $1,000.

Burnout vs. delegating and working smarter

Want a free brand review? brand identity grader hero Answer 5 short questions and we will send a custom report with actionable insights and specific actions you can take to build a stronger brand. EMAIL ADDRESS brand-identity-grader-landing-page true 2. Burnout vs. delegating and working smarter Small business owners and entrepreneurs typically try to do everything themselves to save money. But this can be counterproductive and burn you out. It’s essential to watch your spending, especially as a new business. But you can’t do everything yourself. For example. Thankfully, there are many alternatives today to address this. Software apps help business owners be more efficient and productive and work smarter, not harder. Apps like Hootsuite and Buffer can help you manage your social media content marketing efforts. Other apps, like Notion and Calendly, can help you increase productivity. As soon as you have the budget to expand your team, do so. You can hire people directly or hire contractors to help with everyday tasks. The sooner you learn to delegate, the faster your business will grow.

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