59 percent of companies say they will increase their investment in influencer marketing campaigns over the next twelve months. Furthermore, Traackr, TopRank Marketing, Altimeter, and Statista estimates , projected data indicating that 25 percent of the marketers they Ivory Coast Mobile Number List interviewed stated that influencer marketing would become a catalyst for transformation in their digital strategies in the next few years. three years. But what are they trying to achieve with it? According to data from Traackr, TopRank Marketing and Altimeter, projected by Statista, 94 percent of brand strategists and marketers want to improve brand promotion by implementing influencer marketing.
While 92 percent want to expand brand awareness, 88 percent want to reach new audiences, and 86 percent want to increase voice share, as can be seen in the following graph. It is worth Brother Cell Phone List mentioning that influencer marketing campaigns have the ability to generate $ 6.85 in terms of 10 goals to achieve with influencer marketing this year earned media exposure 10 goals to achieve with influencer marketing this year for every dollar invested in paid media, according to a recent study by Burst Media agency. In fact, 80 percent of influencers are involved with food promotion , followed by lifestyle.